Wilson’s [K] Factor technology dominates on Professional Tour

Text by Wilson

Wilson continues to dominate as the overall #1 racket brand on tour. According to the Annual Wimbledon Sports Marketing Survey results, which measures all brands at the tournament, there were 185 players using Wilson rackets for all events.

According to the Wimbledon Survey results, Wilson was also the dominant leader in the number of event winners. Of the 22 titles holders, 10 of those players chose Wilson as their racket brand, which is more titles than the next 3 brands combined.

With another year of leading the tour, Wilson continues to widen the gap with the competition as the #1 brand on tour. Overall, 32% of players (79 females and 106 males, including adults and juniors) chose to play with a Wilson racket. Wilson is also the top brand when it comes to juniors with 33% of junior Wimbledon participants chose Wilson, which is almost equal to the next two brands combined.

“We are proud to once again have such a strong presence and ranked the #1 bag and racket brand on tour,” Jon Muir, General Manager of Wilson Racquet Sports said. “To have the top players in the world–both professionals and juniors–playing with Wilson, truly validates the quality and technology that is the foundation of our brand.”

Contact:

Laura Nickel, tel. +1 773 714-6703, laura.nickel@wilson.com

Wilson Racquet Sports

Wilson Racquet Sports is a division of Chicago-based Wilson Sporting Goods, one of the world's leading manufacturers of sports equipment and owned by Amer Sports. Wilson designs, manufactures and distributes sporting goods throughout the world and focuses on making technologically advanced products which help players of all levels perform better. Wilson's core sport categories include: Football, Basketball, Baseball, Volleyball, Soccer, Youth Sports, Uniforms/Apparel, Golf, Footwear and Racquet Sports (Tennis, Racquetball, Squash, Badminton and Platform Tennis). For more information, visit www.wilson.com.