Precor, the lead brand in Amer Sports’ Fitness business unit, has signed a two-year approved vendor agreement with the world’s largest buyer of commercial fitness equipment, Planet Fitness. This agreement provides Planet Fitness franchisees the option to equip clubs with the full range of Precor commercial cardiovascular and strength equipment, in addition to Queenax®, the world’s most unique functional and suspension training system. Precor and Planet Fitness are also working together to develop and offer additional digital services to the franchisee base.
With more than 11 million members, and over 1,500 doors, Planet Fitness is one of the largest influencers in the North American fitness space. More than six million workouts take place within Planet Fitness locations each week. Planet Fitness continues to grow via opening new stores and existing store performance gains. As one of the three approved vendors, Precor will benefit from both the opportunity to equip new stores and the refresh of equipment in the existing stores.
Best-in-class fitness equipment for the big market segments
“We are excited to be part of the Planet Fitness growth and helping the company, its franchisees and members be the best they can be. Precor aims to win in the big market segments and has designed a line of products and services targeting the rapidly growing sector that Planet Fitness leads. Planet Fitness is continually looking to evolve its offering to enhance millions of people’s lives, which fits perfectly with our mission,” said Rob Barker, President of Precor and Amer Sports Executive Board Member.
“To accomplish this, we really listened and took the time to understand the specific needs of Planet Fitness and their franchisees and developed custom solutions to their problems. Franchisees told us they wanted a supplier to help them build upon their successes, and to help make their clubs the best they can be with best-in-class products and service. Precor delivers upon that goal.”
“We have been trialing Precor for the last three years, and I am pleased to now include Precor as an approved vendor across our business. Both our franchisees and our members will benefit from the Precor high-quality products and exercise experiences; we will also work closely with Precor to enhance our digital services as we grow our overall member experience,” said Chris Rondeau, Chief Executive Officer of Planet Fitness, Inc.
The mission of Planet Fitness is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment. Superior quality products, expert installations, and #1-rated service mean a long life and top resale value for Planet Fitness. With all that Precor offers—high value, low cost over time—it’s a win for franchisees and a win for Precor.