Preva: networked fitness for everyone

Today, measuring and tracking of activity and workouts belong to the daily routines of more and more exercisers. Now the training data stored in Preva® personal accounts, a feature of the Precor networked fitness solution, can be easily moved to Suunto Movescount and several other training apps. Movescount enables exercisers to have one single place to view their history of indoor and outdoor fitness activities.

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Product of the month: Salomon S/Lab XA Alpine shoe

The Salomon S/Lab XA Alpine is a true all-mountain trail running shoe with a protective gaiter to allow exploration of the most challenging terrains and conditions. It is lightweight, vertically compliant, designed for best running performance, and features a myriad of technologies and innovations.

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Arc’teryx expands into trail running

Arc’teryx enters the trail running market with a shoe that delivers climbing and scrambling performance with high durability on steep, technical landscapes. Available in spring 2017, The Norvan trail running shoe is the most comfortable, lightweight, advanced trail running shoe on the market.

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Mavic introduces full-carbon wheels with superb braking power

Carbon is in many ways an excellent material for wheels. It is light, durable, stiff but yet flexible, if laid up specifically. Mavic´s first full-carbon clincher wheel-tyre systems for road cycling offer unparalleled braking performance, thanks to a new technology that increases the heat resistance of carbon braking surfaces.

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Suunto introduces a premium multisport GPS watch Suunto Spartan Ultra and a renewed Suunto Movescount.com

Suunto introduces Suunto Spartan Ultra, a premium multisport GPS watch for athletes and adventurers, and renews its online sports service Suunto Movescount with a range of new features and improvements.

Amer Sports on the glidepath to EUR 3.5 billion and beyond

Amer Sports on the glidepath to EUR 3.5 billion and beyond

At the Capital Markets Day held on September 1, Amer Sports confirmed that it is on the glidepath to deliver the 2020 financial targets introduced in August 2015. The financial targets and acceleration priorities are unchanged, but now supported by further organic acceleration building blocks. Therefore the company now targets to reach EUR 3.5 billion organically, instead of through a combination of organic growth and acquisitions.

Arc'teryx brand store opened in Chicago

Arc’teryx brand store opened in Chicago

Arc’teryx continues to expand in North America by opening a new brand store in Chicago. Located at at 1630 N Damen Ave, the 3,295 square feet store celebrated its grand opening on Friday, September 9. It is Arc’teryx’s 8th fully owned retail store in the United States. The company’s goal is to open a limited amount of doors in key international cities, to complement its robust wholesale distribution.

Driver vs. Driver – battle of designers on Golf Channel

Driver vs. Driver – battle of designers on Golf Channel

Wilson Golf is searching for the next game-changing golf driver design in Driver vs. River, a first-of-its-kind TV series premiering Tuesday, Oct. 4 on Golf Channel. The winning designer will receive $500,000 prize money, and the Wilson Staff driver inspired by the winning concept will hit the retail stores on Nov. 25, just three days after the season finale.

Amer Sports is a sporting goods company with internationally recognized brands including Salomon, Wilson, Atomic, Arc’teryx, Mavic, Suunto and Precor. The company’s technically advanced sports equipment, footwear and apparel improve performance and increase the enjoyment of sports and outdoor activities. The Group’s business is balanced by its broad portfolio of sports and products and a presence in all major markets. Amer Sports shares are listed on the Nasdaq Helsinki stock exchange (AMEAS).

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